The USAdopt website has been launched.
USAdopt fills an ecological niche that was astonishingly vacant: an organization that calmly, warmly, and professionally, helps people navigate the confusing domestic adoption process. Founder and CEO Amanda Grant was inspired by her own (ultimately happy) quest to become a parent. Her personal experience, coupled with her career as a senior officer in the institutional investment business, made her uniquely qualified to create USAdopt. Our task was to capture this delicate balance in an identity: competent and caring, personal and professional, and to craft a website that enables its clients to benefit from Grant’s expertise.